Hi I am Ben, I am so passionate about food and health and how it can help sustain a good long and hopefully disease free life. I feel it is my calling to help people lose weight and become more healthy. This is my perfect job as I get to help people, problem solve and talk about food and health all day!

I really want you to succeed and I will do everything in my power to help you achieve your goals.

I have always been a little bit of a health freak, I’m not entirely sure when my passion started, but I do remember when I was about 10 my mum bought me the ‘Usbourne Book of Food’ which I avidly read checking all the vitamins and nutrients in the back glossary and how they could help you.

Things have moved on quite a bit in the last 30 years or so since I read that book, possibly the biggest change in diet advice is we now realise it’s not the fat that’s so bad, it’s the sugar! My passion for helping and educating people in eating and health has grown stronger.

Yes I can be a little annoying just ask my wife and kids, but I am human and every now and again I indulge which is also healthy! Nobody is perfect and health, fitness and diet constantly evolves as we grow older and our lifestyles, interests and habits change. It is all about the journey. I hope I can enthuse you with my energy and passion and put you on the right path for long term success.

This Site

On this website I want to educate people about diet and health and banish some of the widely held myths often promoted by the food and diet industry. I want you to be able to make your own sensible and informed decisions and if you you require more guidance and a structured plan please join me for personal coaching.

I will update my blog frequently and I am going to start recording videos and podcasts, so please subscribe and leave comments and questions.